POSITION YOUR PROFESSIONAL BRAND
Multiple roles, locations, companies, and experiences. As an executive, you have built a successful career based on your leadership ability, strategic thinking skills, and ability to drive results!
As you transition into consulting and/or a new role, having a polished brand story is ideal for the positioning of your professional brand. Having a polished professional brand and marketing it effectively can help you connect with your audience for increased exposure and opportunity.
THE EXECUTIVE BRANDING POSITIONING PROCESS
PROFESSIONAL BIO DEVELOPMENT
Having a well-written professional bio and outline of your competencies will be key when developing brand content and communciation materials. Modern Créatif will develop the bio that best presents your professional story and offering. Our bios are inclusive of modern designs to help you stand out as a subject matter expert.
By developing an engaging and cohesive brand story, your audience can gain a better understanding of the problem you solve and why you are qualified as a subject matter expert. This brand story will be used on your website and marketing collateral.
A multiple page website or landing page will be developed with your target audience in mind. This website will clearly outline the problem you solve, your expertise, service offering, and points of contact. Professional speakers will also have supportive media kits, and appointment services embedded into their sites.
Our writing experts will collect key information from you to develop a list of topics and write articles that best position you to connect with your audience online. Our marketing strategists will implement content stretch techniques to increase your audience exposure.
LinkedIn PROFILE AUDIT & UPDATE
Our writers will audit your Linkedin profile and provide feedback for how to best position you professional brand. This platform will be used for sharing content consistently that connects with your target audience.
SOCIAL MEDIA CONTENT STRATEGY
Our social media strategists will develop audience specific content from your perspective on a consistent basis and share through the social media platforms that best align with your target audience. This information will be educational and inspirational. Content is scheduled in advanced and in alignment with your custom designed content schedule.
DEEP DIVE MARKETING STRATEGY
This advanced offering includes design of a marketing strategy inclusive of the items listed above as applicable while evaluating additional marketing mediums such as podcasts, YouTube, Events, Books, Sales Funnels, Paid Ads, Radio, TV, Magazine, and more!
"I am incredibly grateful for the services of Mia and Modern Créatif. The company's response time has been unprecedented. Additionally, it has been such an honor to have someone who understands my customer base and has made the service experience feel as though we are truly on the same team. Sometimes I fail to remember I am working with an outside agency. I highly recommend the services of Modern Créatif.
Anthony M. Flynn, 100 Black Men of Atlanta and CEO Amazing CEO